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Tow to Go available, ready for New Year’s Eve

POSTED: December 30, 2013 7:03 p.m.

Three in five consumers think people use a designated driver more on New Year’s Eve because of all the increased media coverage on the topic of drinking and driving, shows a AAA Consumer Pulse survey. Yet one in four consumers report that they have never or rarely been a designated driver for friends or family in the past year.


To help make sure everyone has a safe ride home, AAA and Bud Light will offer the Tow to Go program for New Year’s Eve weekend. The program is designed to help discourage an intoxicated driver from getting behind the wheel. Anyone, AAA member or not, can call for a Tow to Go ride, now through Jan 1.


To get Tow to Go, call (855) 2-TOW-2-GO, or (855) 286-9246.


“New Year’s Eve is the busiest night of the year for the Tow to Go program because so many motorists seem to be more inclined to use a designated driver but don’t always have someone willing to be one in their own party during the biggest celebration of the year,” said Gerry Gutowski, senior vice president for automotive services at AAA—The Auto Club Group. “We prepare our call center teams and tow truck service providers for weeks in advance, so we can manage the increased call volume that’s typical of this time of year.”


Since its inception in 1998, Tow to Go has safely removed more than 22,000 intoxicated drivers from the roads. The service is designed to be used as a last resort. It is offered based on availability of AAA drivers and tow trucks during times of high call volume. The Auto Club Group has provided the Tow to Go service for more than 15 years.

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